{"id":2936,"date":"2024-03-06T04:21:38","date_gmt":"2024-03-06T04:21:38","guid":{"rendered":"https:\/\/issabella.jwsuperthemes.com\/?page_id=2936"},"modified":"2025-09-14T07:17:59","modified_gmt":"2025-09-14T07:17:59","slug":"about-us","status":"publish","type":"page","link":"https:\/\/reflectionbyasmat.com\/?page_id=2936","title":{"rendered":"About Us"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"2936\" class=\"elementor elementor-2936\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-133d5c8 e-flex e-con-boxed e-con e-parent\" data-id=\"133d5c8\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-078be8b elementor-widget elementor-widget-html\" data-id=\"078be8b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t\t<style>\r\n  :root{\r\n    --bg:#ffffff; --surface:#F2DDDC; --muted:#555555; --text:#000000;\r\n    --accent:#F2DDDC; --ring:rgba(0,0,0,.12); --shadow:0 8px 20px rgba(0,0,0,.12); --radius:18px;\r\n  }\r\n  *{box-sizing:border-box}\r\n  html,body{margin:0;background:var(--bg);color:var(--text);font-family:Inter,system-ui,-apple-system,Segoe UI,Roboto,Helvetica,Arial,sans-serif}\r\n  .wrap{max-width:1440px;margin-inline:auto;padding:clamp(20px,5vw,48px)}\r\n  .frame{border-radius:var(--radius);background:var(--surface);box-shadow:var(--shadow);padding:clamp(24px,4vw,48px)}\r\n  .card{background:var(--surface);border:1px solid rgba(0,0,0,.05);border-radius:var(--radius);padding:clamp(24px,4vw,40px);box-shadow:var(--shadow)}\r\n  .hero{display:grid;gap:clamp(20px,3vw,36px);padding:clamp(32px,6vw,72px)}\r\n  .badge{display:inline-flex;gap:12px;align-items:center;padding:10px 18px;border-radius:999px;background:#fff;border:1px solid var(--ring);font-weight:600}\r\n  .title{font-family:\"Playfair Display\",serif;font-weight:700;line-height:1.1;font-size:clamp(36px,6vw,72px);margin:6px 0 12px}\r\n  .subtitle{color:var(--muted);font-size:clamp(16px,2vw,22px);max-width:90ch}\r\n  .h{font-family:\"Playfair Display\",serif;font-weight:600;margin:0 0 14px;font-size:clamp(24px,3vw,34px)}\r\n  .p{color:var(--muted);line-height:1.8;margin:0 0 18px;font-size:clamp(15px,1.6vw,18px)}\r\n  .grid{display:grid;grid-template-columns:1.2fr 1fr;gap:clamp(24px,3vw,36px)}\r\n  @media (max-width:980px){.grid{grid-template-columns:1fr}}\r\n  .bullets{display:grid;gap:14px;margin-top:12px}\r\n  .bullet{display:flex;gap:14px}\r\n  .icon{flex:0 0 42px;height:42px;display:grid;place-items:center;border-radius:12px;background:#fff;border:1px solid var(--ring)}\r\n  .stats{display:grid;grid-template-columns:repeat(auto-fit,minmax(200px,1fr));gap:16px;margin-top:16px}\r\n  .stat{padding:22px;border-radius:18px;background:#fff;border:1px solid rgba(0,0,0,.05);text-align:center}\r\n  .stat b{display:block;font-size:clamp(24px,2.6vw,32px);font-family:\"Playfair Display\",serif}\r\n  .stat span{color:var(--muted);font-size:clamp(13px,1.2vw,15px)}\r\n  .strip{display:grid;grid-template-columns:repeat(auto-fit,minmax(240px,1fr));gap:16px;margin-top:20px}\r\n  .chip{display:flex;gap:14px;align-items:center;padding:16px;border-radius:16px;background:#fff;border:1px solid var(--ring)}\r\n  .chip span{font-weight:600}\r\n  .cta{display:flex;gap:16px;flex-wrap:wrap;margin-top:24px}\r\n  .btn{display:inline-flex;justify-content:center;align-items:center;gap:12px;padding:clamp(14px,2vw,18px) clamp(18px,2.5vw,24px);border-radius:14px;border:1px solid var(--ring);background:#fff;color:#000;text-decoration:none;font-weight:600;min-height:48px;font-size:clamp(15px,1.6vw,18px)}\r\n  .btn:hover{transform:translateY(-2px);box-shadow:0 10px 24px rgba(0,0,0,.15)}\r\n  footer{margin-top:60px;border-top:1px solid rgba(0,0,0,.08);padding-top:28px}\r\n  .footgrid{display:grid;grid-template-columns:repeat(auto-fit,minmax(260px,1fr));gap:24px}\r\n  .foot h4{margin:0 0 14px;font-family:\"Playfair Display\",serif;font-size:clamp(16px,2vw,20px)}\r\n  .foot ul{list-style:none;margin:0;padding:0}\r\n  .foot li{margin:8px 0;font-size:clamp(14px,1.6vw,16px)}\r\n  .foot a{color:#000;text-decoration:none;border-bottom:1px dashed rgba(0,0,0,.2)}\r\n<\/style>\r\n\r\n<main class=\"wrap\">\r\n  <section class=\"frame hero\" aria-labelledby=\"site-title\">\r\n    <span class=\"badge\">Since 2025 \u2014 Crafted with Care<\/span>\r\n    <h1 id=\"site-title\" class=\"title\">Reflection By Asmat<\/h1>\r\n    <p class=\"subtitle\">We are a boutique label dedicated to premium <strong>ladies\u2019 & gents\u2019 undergarments and nightwear<\/strong>. Our philosophy is simple: when comfort feels effortless, elegance comes naturally. Every piece we make blends soft-touch fabrics, thoughtful tailoring, and enduring style\u2014so you feel confident from the first layer out.<\/p>\r\n    <div class=\"cta\" role=\"group\" aria-label=\"Primary actions\">\r\n      <a class=\"btn\" style=\"background:var(--accent)\" href=\"#our-story\">Our Story<\/a>\r\n      <a class=\"btn\" href=\"#craft\">Our Craft<\/a>\r\n      <a class=\"btn\" href=\"#promise\">Our Promise<\/a>\r\n    <\/div>\r\n  <\/section>\r\n\r\n  <section id=\"our-story\" class=\"grid\" style=\"margin-top:28px\" aria-labelledby=\"story-heading\">\r\n    <article class=\"card\" aria-labelledby=\"story-heading\">\r\n      <h2 class=\"h\" id=\"story-heading\">Our Story<\/h2>\r\n      <p class=\"p\">Born from a simple idea in Karachi\u2014<em>comfort should be beautiful<\/em>\u2014Reflection By Asmat began with small, carefully curated drops for friends and family. Word spread, and so did our commitment: deliver intimate essentials that feel luxurious yet live beautifully in everyday wardrobes.<\/p>\r\n      <p class=\"p\">Today, we design for real bodies and real moments: the 9-to-5, the late-night movie, the big day, and everything in between. Each collection is guided by three pillars: <strong>fit<\/strong> that celebrates you, <strong>fabric<\/strong> that pampers your skin, and <strong>finish<\/strong> that elevates the experience.<\/p>\r\n\r\n      <div class=\"bullets\" role=\"list\">\r\n        <div class=\"bullet\" role=\"listitem\">\r\n          <div class=\"icon\" aria-hidden=\"true\">\ud83d\udca0<\/div>\r\n          <div>\r\n            <strong>Design-first comfort<\/strong>\r\n            <p class=\"p\" style=\"margin:.25rem 0 0\">Ergonomic patterns, smooth seams, and supportive structures that move with you\u2014not against you.<\/p>\r\n          <\/div>\r\n        <\/div>\r\n        <div class=\"bullet\" role=\"listitem\">\r\n          <div class=\"icon\" aria-hidden=\"true\">\ud83e\uddf5<\/div>\r\n          <div>\r\n            <strong>Premium materials<\/strong>\r\n            <p class=\"p\" style=\"margin:.25rem 0 0\">Breathable cotton blends, silky microfibers, and delicate laces chosen for softness, longevity, and easy care.<\/p>\r\n          <\/div>\r\n        <\/div>\r\n        <div class=\"bullet\" role=\"listitem\">\r\n          <div class=\"icon\" aria-hidden=\"true\">\u2728<\/div>\r\n          <div>\r\n            <strong>Modern elegance<\/strong>\r\n            <p class=\"p\" style=\"margin:.25rem 0 0\">Timeless palettes and refined details that feel special\u2014whether it\u2019s a Monday meeting or a midnight date.<\/p>\r\n          <\/div>\r\n        <\/div>\r\n      <\/div>\r\n\r\n      <div class=\"stats\" aria-label=\"Key stats\">\r\n        <div class=\"stat\"><b>50+ styles<\/b><span>Curated essentials & nightwear<\/span><\/div>\r\n        <div class=\"stat\"><b>XS\u20133XL<\/b><span>Thoughtful, inclusive sizing<\/span><\/div>\r\n        <div class=\"stat\"><b>4.8\u2605<\/b><span>Average customer rating<\/span><\/div>\r\n        <div class=\"stat\"><b>24\/7<\/b><span>Chat & WhatsApp support<\/span><\/div>\r\n      <\/div>\r\n    <\/article>\r\n\r\n    <aside class=\"card\" aria-labelledby=\"values-heading\">\r\n      <h3 class=\"h\" id=\"values-heading\">What We Stand For<\/h3>\r\n      <p class=\"p\">We don\u2019t chase trends\u2014we perfect essentials. Our goal is to help you build a wardrobe of intimate favorites that last, wash after wash, season after season.<\/p>\r\n      <div class=\"strip\" role=\"list\">\r\n        <div class=\"chip\" role=\"listitem\">\ud83d\udd12 <span>Trusted Quality<\/span> <small style=\"color:var(--muted);margin-left:6px\">Durable stitching & reliable fit<\/small><\/div>\r\n        <div class=\"chip\" role=\"listitem\">\ud83e\udef6 <span>Body Positivity<\/span> <small style=\"color:var(--muted);margin-left:6px\">Comfort for every shape<\/small><\/div>\r\n        <div class=\"chip\" role=\"listitem\">\ud83c\udf3f <span>Mindful Choice<\/span> <small style=\"color:var(--muted);margin-left:6px\">Fabrics chosen with care<\/small><\/div>\r\n      <\/div>\r\n    <\/aside>\r\n  <\/section>\r\n\r\n  <section id=\"craft\" class=\"grid\" style=\"margin-top:28px\" aria-labelledby=\"craft-heading\">\r\n    <article class=\"card\" aria-labelledby=\"craft-heading\">\r\n      <h2 class=\"h\" id=\"craft-heading\">The Craft Behind Every Piece<\/h2>\r\n      <p class=\"p\">From the first sketch to the final stitch, our process blends artisanal attention with modern innovation. We prototype extensively, test fits on diverse body types, and prioritize materials that hold shape, support, and softness.<\/p>\r\n      <div class=\"bullets\" role=\"list\">\r\n        <div class=\"bullet\" role=\"listitem\">\r\n          <div class=\"icon\" aria-hidden=\"true\">\ud83d\udcd0<\/div>\r\n          <div>\r\n            <strong>Tailored Fit<\/strong>\r\n            <p class=\"p\" style=\"margin:.25rem 0 0\">Multi-point sizing, adjustable straps, smooth closures, and wire\/without-wire options for your preferred support.<\/p>\r\n          <\/div>\r\n        <\/div>\r\n        <div class=\"bullet\" role=\"listitem\">\r\n          <div class=\"icon\" aria-hidden=\"true\">\ud83c\udf2c\ufe0f<\/div>\r\n          <div>\r\n            <strong>Breathability & Feel<\/strong>\r\n            <p class=\"p\" style=\"margin:.25rem 0 0\">Moisture-wicking blends and cloud-soft finishes keep you cool, day to night.<\/p>\r\n          <\/div>\r\n        <\/div>\r\n        <div class=\"bullet\" role=\"listitem\">\r\n          <div class=\"icon\" aria-hidden=\"true\">\ud83e\uddfc<\/div>\r\n          <div>\r\n            <strong>Easy Care<\/strong>\r\n            <p class=\"p\" style=\"margin:.25rem 0 0\">Colorfast dyes and resilient lace designed to look new longer with simple care.<\/p>\r\n          <\/div>\r\n        <\/div>\r\n      <\/div>\r\n    <\/article>\r\n\r\n    <aside class=\"card\" aria-labelledby=\"range-heading\">\r\n      <h3 class=\"h\" id=\"range-heading\">For Ladies & Gents<\/h3>\r\n      <p class=\"p\">Our collections balance style and utility\u2014<em>bras, panties, shapewear, boxers, vests, and nightwear<\/em>\u2014with cuts that flatter and fabrics that breathe. Whether you\u2019re dressing up or winding down, there\u2019s a Reflection piece made for the moment.<\/p>\r\n      <div class=\"cta\">\r\n        <a class=\"btn\" style=\"background:var(--accent)\" href=\"#contact\">Chat on WhatsApp<\/a>\r\n        <a class=\"btn\" href=\"#stores\">Find a Store<\/a>\r\n      <\/div>\r\n    <\/aside>\r\n  <\/section>\r\n\r\n  <section id=\"promise\" class=\"frame\" style=\"margin-top:28px\" aria-labelledby=\"promise-heading\">\r\n    <h2 class=\"h\" id=\"promise-heading\" style=\"margin-bottom:6px\">Our Promise<\/h2>\r\n    <p class=\"p\">We want you to feel incredible in our pieces. If something isn\u2019t perfect, our team will make it right with exchanges, size support, and care tips tailored to you.<\/p>\r\n    <div class=\"strip\" role=\"list\">\r\n      <div class=\"chip\" role=\"listitem\">\u21a9\ufe0f <span>Easy Exchanges<\/span> <small style=\"color:var(--muted);margin-left:6px\">Hassle-free within policy window<\/small><\/div>\r\n      <div class=\"chip\" role=\"listitem\">\ud83d\udccf <span>Size Guidance<\/span> <small style=\"color:var(--muted);margin-left:6px\">Personalized help via chat<\/small><\/div>\r\n      <div class=\"chip\" role=\"listitem\">\ud83d\udd52 <span>Fast Dispatch<\/span> <small style=\"color:var(--muted);margin-left:6px\">Tracked shipping & COD<\/small><\/div>\r\n    <\/div>\r\n  <\/section>\r\n\r\n  <section id=\"contact\" class=\"grid\" style=\"margin-top:28px\" aria-labelledby=\"contact-heading\">\r\n    <article class=\"card\" aria-labelledby=\"contact-heading\">\r\n      <h2 class=\"h\" id=\"contact-heading\">Let\u2019s Connect<\/h2>\r\n      <p class=\"p\">Questions about fit, fabric, or delivery? Our stylists are here to help. Prefer WhatsApp? We\u2019re just a tap away.<\/p>\r\n      <div class=\"cta\">\r\n        <a class=\"btn\" style=\"background:var(--accent)\" href=\"https:\/\/wa.me\/00000000000\" target=\"_blank\" rel=\"noopener\">WhatsApp Us<\/a>\r\n        <a class=\"btn\" href=\"mailto:hello@reflectionbyasmat.com\">Email Us<\/a>\r\n      <\/div>\r\n      <p class=\"p\" style=\"opacity:.7\">Replace the WhatsApp number & email with your own before publishing.<\/p>\r\n    <\/article>\r\n\r\n    <aside id=\"stores\" class=\"card\" aria-labelledby=\"store-heading\">\r\n      <h3 class=\"h\" id=\"store-heading\">Store & Delivery<\/h3>\r\n      <p class=\"p\">Based in Karachi, delivering across Pakistan. Same\/next-day delivery in select areas. Cash on Delivery available.<\/p>\r\n      <div class=\"bullets\" role=\"list\">\r\n        <div class=\"bullet\" role=\"listitem\"><div class=\"icon\" aria-hidden=\"true\">\ud83d\udccd<\/div><div><strong>Karachi Studio<\/strong><p class=\"p\" style=\"margin:.25rem 0 0\">By-appointment fittings & pick-ups<\/p><\/div><\/div>\r\n        <div class=\"bullet\" role=\"listitem\"><div class=\"icon\" aria-hidden=\"true\">\ud83d\ude9a<\/div><div><strong>Nationwide Shipping<\/strong><p class=\"p\" style=\"margin:.25rem 0 0\">Tracked parcels with quick dispatch<\/p><\/div><\/div>\r\n        <div class=\"bullet\" role=\"listitem\"><div class=\"icon\" aria-hidden=\"true\">\ud83d\udcb3<\/div><div><strong>Secure Payments<\/strong><p class=\"p\" style=\"margin:.25rem 0 0\">COD, bank transfer, and card options<\/p><\/div><\/div>\r\n      <\/div>\r\n    <\/aside>\r\n  <\/section>\r\n\r\n  <section id=\"faq\" class=\"frame\" style=\"margin-top:28px\" aria-labelledby=\"faq-heading\">\r\n    <h2 class=\"h\" id=\"faq-heading\">Frequently Asked Questions<\/h2>\r\n    <details>\r\n      <summary>What sizes do you carry?<\/summary>\r\n      <p class=\"p\" style=\"margin-top:8px\">We currently offer XS\u20133XL across most collections. For specific items, check the size chart on the product page or message us for personalized guidance.<\/p>\r\n    <\/details>\r\n    <details>\r\n      <summary>How long does delivery take?<\/summary>\r\n      <p class=\"p\" style=\"margin-top:8px\">Karachi orders typically arrive same or next day. Nationwide deliveries generally take 2\u20135 business days depending on your city.<\/p>\r\n    <\/details>\r\n    <details>\r\n      <summary>Can I exchange my order?<\/summary>\r\n      <p class=\"p\" style=\"margin-top:8px\">Yes\u2014unworn items with tags can be exchanged within the policy window. Chat with us and we\u2019ll arrange it for you.<\/p>\r\n    <\/details>\r\n  <\/section>\r\n<\/main>\r\n\r\n<script>\r\n  document.getElementById('year').textContent = new Date().getFullYear();\r\n<\/script>\r\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-custom-animations=\"true\" data-ca-options=\"{&quot;addChildTimelines&quot;:false,&quot;animationTarget&quot;:&quot;.elementor-element:not(.jws-exclude-parent-ca) &gt; .elementor-widget-container, :scope .e-con-inner &gt; .elementor-widget-hub_fancy_heading .jws-split-lines .jws-lines .split-inner, :scope .e-con-inner &gt; .elementor-widget-hub_fancy_heading .jws-split-words .jws-words .split-inner, :scope .e-con-inner &gt; .elementor-widget-hub_fancy_heading .jws-split-chars .jws-chars .split-inner, :scope .e-con-inner &gt; .elementor-widget-hub_fancy_heading .jws-adv-txt-fig, :scope .e-con-inner &gt; .elementor-widget-ld_custom_menu .jws-fancy-menu &gt; ul &gt; li, :scope .e-con:not([data-parallax]) 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src=\"https:\/\/reflectionbyasmat.com\/wp-content\/uploads\/2024\/02\/iflove.png\" class=\"attachment-full size-full wp-image-603\" alt=\"\" \/>\r\n          \r\n      <\/a>    \r\n\r\n    <\/div>\r\n<\/div>                    <\/div>\r\n                                                                  \r\n                \r\n            <\/div>\r\n         <\/div>   \r\n        \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Since 2025 \u2014 Crafted with Care Reflection By Asmat We are a boutique label dedicated to premium ladies\u2019 &#038; gents\u2019 undergarments and nightwear. Our philosophy is simple: when comfort feels effortless, elegance comes naturally. Every piece we make blends soft-touch fabrics, thoughtful tailoring, and enduring style\u2014so you feel confident from the first layer out. Our [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-2936","page","type-page","status-publish","hentry"],"_hostinger_reach_plugin_has_subscription_block":false,"_hostinger_reach_plugin_is_elementor":false,"_links":{"self":[{"href":"https:\/\/reflectionbyasmat.com\/index.php?rest_route=\/wp\/v2\/pages\/2936","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/reflectionbyasmat.com\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/reflectionbyasmat.com\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/reflectionbyasmat.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/reflectionbyasmat.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2936"}],"version-history":[{"count":10,"href":"https:\/\/reflectionbyasmat.com\/index.php?rest_route=\/wp\/v2\/pages\/2936\/revisions"}],"predecessor-version":[{"id":7037,"href":"https:\/\/reflectionbyasmat.com\/index.php?rest_route=\/wp\/v2\/pages\/2936\/revisions\/7037"}],"wp:attachment":[{"href":"https:\/\/reflectionbyasmat.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2936"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}